In case u have not noticed . On the particularization site , i now have ads ! .. Now , in case u're wondering how it works . It's simple . u click on them . I get money . You don't click on them , i get no money and they are just sitting there taking up space . So .. ahem . do what you're suppose to do . ( my morals tell me that you should just click if it interests you , but i think they are on vacation in the bahamas ) . Of course , clicking is not enough , i need to come up with a marketing plan to ensure that i bring in higher revenue . So .

Marketing plan at the moment

1) Increase Traffic
Now , if more people visit the site , assuming ceteris paribus , there will be a higher probablity that people might click on the links . So , if you are reading this and you absolutely love gossip and enjoy a good laugh about silly celebs like Paris Hilton & Lindsay Lohan. spread the news about the site . Tell you friends about it ( if you have friends in the media , hack into their computer system and ensure that they know about the existence of "particularization") . I dare say it's one of the first few in Singapore . If you have a blog , link it up as "particularization" . I will be grateful to you .

2)Creating a virtual community of readers
I note that the comments section of particularization is grossly underutilised . Now, it's purpose is simply for you to air your views regarding the blog post at hand . i.e. , if you agree / disagree with me . Don't tell me over msn . leave ur comments and someone will respond to you , like a mini forum if you may . Reading the site is one thing , participating is another , so participate , you might just find someone else who thinks like you and agree that Paris Hilton is one talented lady ( just kidding ! )

3) Better Quality Content
This basically translates into hotter than sun gossip news being featured . Funnier than bananas content being presented . So if you have anything to contribute to the site . Any hot gossip , anything you might want to say about any celeb which you would like to slam . Let me know . I have received a few interesting lines so far e.g. "Lindsay Lohan might want to consider getting refunds for her boob job" .thanks yati .. or "i think paris hilton just hates clothes " thanks sharon . Keep those lines & hot news coming in .

4) Corporate Communications
If you have not noticed , the site lacks an overall tagline . A catchy slogan that makes it memorable . If you can come up with one . Do let me know . In addition to this , all links to the site must be listed as "particularization" and nothing else . This is to reduce confusion . I also need a logo of some sort . Any designers that might be interested , pls contribute .

5) "The only thing constant is change"
This is extremely true in the current volatile business environment to keep with the industry and competitors ( probably none considering that i've just a low level entry play .. but things might change . See #1 ). One needs to constantly improve , revamp , add , refine the content of the site . If you any comments regarding the site , things you want to see , drop a line to particularization . The email address is particularization@gmail.com


I guess these few would do for now . I just came out with these in a short 15 minutes , so some of it may be a little sketchy . If you would like to join the editorial / marketing team . Let me know as well and i'll review your application . Hehehee ..